AI in Action – Eternal University Sparks Innovation in Agriculture & Digital Marketing

Planting the Seeds of Innovation with Artificial Intelligence

The future of farming and marketing got a major upgrade at Eternal University’s College of Agriculture, where a powerful seminar spotlighted the game-changing impact of Artificial Intelligence (AI) across industries.

This eye-opening event brought together expert speakers and eager students to explore how AI is not just a tool — it’s a transformative force shaping everything from soil to sales.

Expert Insights that Lit Up the Room

• AI in Agriculture: Smarter Farming for a Better Tomorrow
  Dr. Malwinder Singh Malhi shared how AI is empowering farmers with tools like precision farming, data-driven crop monitoring, and smart irrigation — helping boost productivity while conserving resources.
• Digital Marketing Reimagined
  Ms. Komal Chopra Lekhi took the conversation into the digital sphere, illustrating how AI is reshaping e-commerce strategies, consumer analytics, and personalized marketing. Her message was clear: Students today can lead tomorrow’s digital revolution.

Why This Matters More Than Ever

From fields to feeds, AI is redefining how we grow, market, and connect. Students gained not just knowledge, but a spark of purpose — to innovate, adapt, and thrive in a rapidly advancing world.

Eternal University – A Hub for Future-Ready Learning

This seminar is just one of many initiatives by Eternal University to prepare students for the tech-powered future. By bringing industry experts to campus, the university is bridging the gap between theoretical learning and real-world application.

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From AI to entrepreneurship, Eternal University continues to lead with vision, innovation, and impact.